TODAY (Wednesday, August 26) is Tribute Day.

This is the day where the GCC community will unite across the country to honor those we've lost, celebrate those we're riding to support and recognize the incredible efforts of our riders to kick cancer's butt!

To celebrate Tribute Day, we are taking over a billboard in Times Square for 4 hours from 10 a.m. to 2 p.m. (EDT) to showcase your pics throughout the day.

Each picture will be shown for 8 seconds and live streamed here (10 a.m. Eastern time) and on our Facebook page. Note: If you need to know the time your pic was shown, please refer to the email you received on Monday, August 24.

A souvenir image of each photo on the billboard will be emailed to riders by 9am CDT on Thursday, August 27.

Tribute Day broadcast - 10 a.m. - 2 p.m. EDT 

Check back to see the live feed here from 10 a.m. EDT on August 26, 2026.

Social Posts

Choose from our selection of posts to help spread the word about your challenge.

 

 

 

#GCCUSA

Tag your updates with #GCCUSA on Twitter, Instagram or Facebook and join our movement to kick cancer's butt!